Brobygrafiska- Packaging design education - 2 years
Alomia
In this group project done at Brobygrafiska, we wanted to create a fictional product that focused on plastic free solutions for hair care. The result was a 100% cartonboard packaging with a unique portioning mechanic, which gives you the perfect portion every time. The design won the 2017 Young Designers award at Procarton.
Frebaco Kvarn
This was the final group project of my education at Brobygrafiska. We chose the brand Frebaco Kvarn to redesign, with the goal to modernise and attract a broader customer base. We wanted to increase the tastyness of the product, by using well styled food photography and fresh colors. By designing a construction that helps the consumer measure one portion, we are increasing user friendlyness, adding value, while minimizing food waste.
Fjukt
Fictional dried fruit product targeted to kids. I wanted the packaging that has the potential to impact the behaviour of the consumer. By playing in CAD with construction, I created a packaging with a second life that inspires kids to be creative. The die cut on the back is a folding instruction for a paper plane, and the bottom of the pack contains a “secret compartment” where the kids can hide little treasures, or be encouraged to store their trash when finished with the snack. It has a special opening function which makes it exiting and impactful to use.
Shortlisted for Stora Enso’s contest, re:create packaging, 2017.
